Innovation is definitely the name of the game in the midst of a global pandemic and tiny island #papuanewguinea is no exception. For a developing country that already has challenges with stable internet connection at reasonable prices for the regular user, the strong shift from physical to virtual focused platforms has really brought out innovationContinue reading “COVID-19, Digital Tech & Developing Countries: THE FLIP SIDE”
Author Archives: Eatdrink Portmoresby
3 Easy Ways A Car Dealer Can Stay Relevant Using Social Media (ESPECIALLY DURING COVID-19).
Even with people buying from traditional dealerships, the digital age has no doubt permanently changed the game. A recent Social Media Trends study by Digital Air Strike showed that car shoppers, for the third consecutive year in a row, ranked social networks as more important than a dealer’s website when choosing which dealership to visit. CompaniesContinue reading “3 Easy Ways A Car Dealer Can Stay Relevant Using Social Media (ESPECIALLY DURING COVID-19).”
How Does Email Marketing Work?
Sooooooo HOW DOES EMAIL MARKETING WORK?⚠️ Just like all the different types of marketing methods available out there, email marketing also requires a STRATEGY. A good strategy suited to achieving your goals and objectives. For email marketing, we basically use the “inbound methodology” strategy and tailor it to suit our specific goals. This is aContinue reading “How Does Email Marketing Work?”
Email Marketing Part 1
What is email marketing and what does it have to do with you? Specifically speaking, what does it have to do with you as a micro and, or small business? Let’s dive in! Email marketing is – very broadly; marketing done through email. In detail – any commercial correspondence done via email to your emailContinue reading “Email Marketing Part 1”
Why Your Facebook Ads Don’t Get Conversions
There are tonnes of sales and advertising models readily available to entrepreneurs, now more than ever. Thanks to technology. For the sake of our topic, let’s talk Facebook ads. Some rely on organic posting, some try to tick the boxes on paid ads. Which is better? Well paid is better, obviously, but not all theContinue reading “Why Your Facebook Ads Don’t Get Conversions”
How To Sell Without Putting Your Reader Off
📢 A tip on copywriting. Put your value proposition FIRST. What are you offering to the reader that will add value to their life or improve it? Most of us post a photo of our product or service, slap a price tag and contact details and walk away thinking our day is done. Don’t putContinue reading “How To Sell Without Putting Your Reader Off”
Facebook Metrics
I’ve spoken to tonnes of Entrepreneurs that have social media handles and the response is the same when I ask them how they advertise on Facebook. “Oh I just boost my posts.”Meaning, take out a Facebook ad to boost your social media reach for one particular post. Easy!But sometimes when not done correctly, it’s not theContinue reading “Facebook Metrics”
Building trust critical for a successful ecommerce, says digital agency founder
Zha Agabe-Granfar, founder of boutique digital and design solutions agency Verge, shares her top advice for SMEs seeking to thrive in the digital space: trust is king. Credit: Photo Mix Company/Pexels During a recent webinar on the future of ecommerce in Papua New Guinea, Verge’s Zha Agabe-Granfar talked about the work her business had done to bring…Continue reading “Building trust critical for a successful ecommerce, says digital agency founder”
How To Run an Effective Facebook Campaign For Your SME.
So WHY SOCIAL MEDIA and more importantly, WHY FACEBOOK to advertise? For many small businesses, a marketing budget does not generally get the bigger or biggest chunk of the pie. Expensive newspaper ads and radio mentions are just not within the budget range for now. But that’s OK! That’s why many businesses in 2019, 2020Continue reading “How To Run an Effective Facebook Campaign For Your SME.”
Jiwaka Province Leads the Way in Blockchain Technology for Papua New Guinea Farming.
With access to information becoming easier with improvements in global technology, consumers want to know more about their favorite products and the processes behind it. This information also enables consumers to make more informed decisions about the products they consume. From the farm to the supermarket’s shelf, consumers want to know it all. This isContinue reading “Jiwaka Province Leads the Way in Blockchain Technology for Papua New Guinea Farming.”
Eat Drink Port Moresby 