COVID-19, Digital Tech & Developing Countries: THE FLIP SIDE

Innovation is definitely the name of the game in the midst of a global pandemic and tiny island #papuanewguinea is no exception. For a developing country that already has challenges with stable internet connection at reasonable prices for the regular user, the strong shift from physical to virtual focused platforms has really brought out innovationContinue reading “COVID-19, Digital Tech & Developing Countries: THE FLIP SIDE”

3 Easy Ways A Car Dealer Can Stay Relevant Using Social Media (ESPECIALLY DURING COVID-19).

Even with people buying from traditional dealerships, the digital age has no doubt permanently changed the game. A recent Social Media Trends study by Digital Air Strike showed that car shoppers, for the third consecutive year in a row, ranked social networks as more important than a dealer’s website when choosing which dealership to visit.  CompaniesContinue reading “3 Easy Ways A Car Dealer Can Stay Relevant Using Social Media (ESPECIALLY DURING COVID-19).”

Email Marketing Part 1

What is email marketing and what does it have to do with you? Specifically speaking, what does it have to do with you as a micro and, or small business? Let’s dive in! Email marketing is – very broadly; marketing done through email. In detail – any commercial correspondence done via email to your emailContinue reading “Email Marketing Part 1”

Why Your Facebook Ads Don’t Get Conversions

There are tonnes of sales and advertising models readily available to entrepreneurs, now more than ever. Thanks to technology. For the sake of our topic, let’s talk Facebook ads. Some rely on organic posting, some try to tick the boxes on paid ads. Which is better? Well paid is better, obviously, but not all theContinue reading “Why Your Facebook Ads Don’t Get Conversions”

Five Restaurant Marketing Ideas with Social Media in 2020

In today’s competitive food industry, ignoring social media can be a death sentence for your restaurant; here are some underrated and overlooked ideas for how to use social media to address your restaurant’s marketing campaigns.  Email Newsletters Obviously your patrons and clientele won’t appreciate the daily or even weekly marketing and advertising spam in theirContinue reading “Five Restaurant Marketing Ideas with Social Media in 2020”

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