Innovation is definitely the name of the game in the midst of a global pandemic and tiny island #papuanewguinea is no exception. For a developing country that already has challenges with stable internet connection at reasonable prices for the regular user, the strong shift from physical to virtual focused platforms has really brought out innovationContinue reading “COVID-19, Digital Tech & Developing Countries: THE FLIP SIDE”
Tag Archives: small business
How Does Email Marketing Work?
Sooooooo HOW DOES EMAIL MARKETING WORK?⚠️ Just like all the different types of marketing methods available out there, email marketing also requires a STRATEGY. A good strategy suited to achieving your goals and objectives. For email marketing, we basically use the “inbound methodology” strategy and tailor it to suit our specific goals. This is aContinue reading “How Does Email Marketing Work?”
Email Marketing Part 1
What is email marketing and what does it have to do with you? Specifically speaking, what does it have to do with you as a micro and, or small business? Let’s dive in! Email marketing is – very broadly; marketing done through email. In detail – any commercial correspondence done via email to your emailContinue reading “Email Marketing Part 1”
Why Your Facebook Ads Don’t Get Conversions
There are tonnes of sales and advertising models readily available to entrepreneurs, now more than ever. Thanks to technology. For the sake of our topic, let’s talk Facebook ads. Some rely on organic posting, some try to tick the boxes on paid ads. Which is better? Well paid is better, obviously, but not all theContinue reading “Why Your Facebook Ads Don’t Get Conversions”