Innovation is definitely the name of the game in the midst of a global pandemic and tiny island #papuanewguinea is no exception. For a developing country that already has challenges with stable internet connection at reasonable prices for the regular user, the strong shift from physical to virtual focused platforms has really brought out innovationContinue reading “COVID-19, Digital Tech & Developing Countries: THE FLIP SIDE”
Tag Archives: social media
3 Easy Ways A Car Dealer Can Stay Relevant Using Social Media (ESPECIALLY DURING COVID-19).
Even with people buying from traditional dealerships, the digital age has no doubt permanently changed the game. A recent Social Media Trends study by Digital Air Strike showed that car shoppers, for the third consecutive year in a row, ranked social networks as more important than a dealer’s website when choosing which dealership to visit. CompaniesContinue reading “3 Easy Ways A Car Dealer Can Stay Relevant Using Social Media (ESPECIALLY DURING COVID-19).”
How Does Email Marketing Work?
Sooooooo HOW DOES EMAIL MARKETING WORK?⚠️ Just like all the different types of marketing methods available out there, email marketing also requires a STRATEGY. A good strategy suited to achieving your goals and objectives. For email marketing, we basically use the “inbound methodology” strategy and tailor it to suit our specific goals. This is aContinue reading “How Does Email Marketing Work?”
Email Marketing Part 1
What is email marketing and what does it have to do with you? Specifically speaking, what does it have to do with you as a micro and, or small business? Let’s dive in! Email marketing is – very broadly; marketing done through email. In detail – any commercial correspondence done via email to your emailContinue reading “Email Marketing Part 1”
Why Your Facebook Ads Don’t Get Conversions
There are tonnes of sales and advertising models readily available to entrepreneurs, now more than ever. Thanks to technology. For the sake of our topic, let’s talk Facebook ads. Some rely on organic posting, some try to tick the boxes on paid ads. Which is better? Well paid is better, obviously, but not all theContinue reading “Why Your Facebook Ads Don’t Get Conversions”
How To Sell Without Putting Your Reader Off
📢 A tip on copywriting. Put your value proposition FIRST. What are you offering to the reader that will add value to their life or improve it? Most of us post a photo of our product or service, slap a price tag and contact details and walk away thinking our day is done. Don’t putContinue reading “How To Sell Without Putting Your Reader Off”
How To Run an Effective Facebook Campaign For Your SME.
So WHY SOCIAL MEDIA and more importantly, WHY FACEBOOK to advertise? For many small businesses, a marketing budget does not generally get the bigger or biggest chunk of the pie. Expensive newspaper ads and radio mentions are just not within the budget range for now. But that’s OK! That’s why many businesses in 2019, 2020Continue reading “How To Run an Effective Facebook Campaign For Your SME.”
Five Restaurant Marketing Ideas with Social Media in 2020
In today’s competitive food industry, ignoring social media can be a death sentence for your restaurant; here are some underrated and overlooked ideas for how to use social media to address your restaurant’s marketing campaigns. Email Newsletters Obviously your patrons and clientele won’t appreciate the daily or even weekly marketing and advertising spam in theirContinue reading “Five Restaurant Marketing Ideas with Social Media in 2020”
How To Calculate the Cost of Facebook Advertising for Your Campaign
Advertising on facebook has become one of the most trusted strategies for businesses all around the globe. In the 3rd quarter of 2019, Facebook announced that there are more than 7 million active advertisers on Facebook (source: Facebook data – http://www.facebook.com/insights-to-go So how much does Facebook advertising cost in 2020? If you’re considering promoting yourContinue reading “How To Calculate the Cost of Facebook Advertising for Your Campaign”
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